vanderwal.net

Mobile Apps and Enabling Content Use and Reuse

This morning I read Dave Winer’s “When will the 140-char wall come down” that aside from the focus of the piece is the secondary focus on mobile. The part that caught my attention is the section that mentions Facebook’s discussions with content publishers.

David Carr ran an article in the NY Times last October that previewed the pitch we'll likely hear. They want publishers to post full content to Facebook. In return they are willing to share ad revenue with the publishers.

The reason this is so important? In a mobile environment, clicking on a link to read a story is a very big price. We all know that mobile is where Facebook’s growth is coming from. News reading on mobile can become much more fluid. That's what Facebook wants to do.

This pulling content into large commercial social platform’s mobile apps is also problematic. While I really understand the value of not having the users click out of the service and keeping ad revenues pegged to a higher level, it is this lock-in that creates problems. For those of us who value content and being able to refind content and easily quote it and pull it together in links (as is done in this post) these walled gardens of social platforms have rather overbearing walls that make ease of personal information management a giant chore. Many of the social platforms offer some connection to bookmark, send to a full browser, and / or to other apps on the mobile device. Each service is different, most offer some means of getting the content out to functional tools or providing them within their app, but some (like LinkedIn offer nothing, which is really painful and horribly thought through).

The Value to Publishers of Connecting Content

Why should publishers care about their content in a commercial social platform like Facebook? As Dave Winer points out it is about mobile access and what apps and services to people spend time in. A common adage and mindset is to place your content were people are and can see your content. This makes sense to be in the commercial social platforms. Also people share in these social platforms things they find of interest. But, the downside is the lack of ease for people to share out into other social platforms and hold on to content for greater value add outside one platform.

The ability and ease of getting content out of the social platform’s mobile app and into a browser has value, as the browser often have user’s bookmarklets to tuck things into services to read things later (like Instapaper), bookmark it in services (like Pinboard) or a work service (like KnowledgePlaza), or grab an interesting snippet for later (in something like Evernote). All of these not only add personal value to the reader using these services, but most often this content is easily shared to others who follow the link and go read the publisher’s content. If the content is not linked to the publisher’s site and to the social platform, that often hinders people from going.

As publishers consider going this route they need to understand the referral value from power readers and how social platforms currently add friction to that model of value generation.

Newsroom Wraps-up an Evening that Tilted

At 8pm my temp goes up and I start not feeling well. Just after 9pm I start watching Newsroom for the final episode. 9:10 for the next hour I am yelling solids at a small body of water between hitting pause and play. About 10pm tears are rolling thanks to Newsroom it is good deep letting go. The next 20 minutes are tears and feeling a bit better.

Now to sort out if the medication I took to feel better needs to be retaken. Also need to sort out how to monitor keeping my temp low through the night (it is about 100F, thanks for asking).

I think Newsroom may be one of my favorite shows I’ve seen in a long time, as I am a sucker like that and I love banter and considering the difficult things in the world around us, then trying to sort out what to do next to make it better. To make real lasting change.

But, for now that lasting change is a good night sleep and feeling better in the morning. Don Quixote has a very short vision this evening, but also has a long long memory, which likes the visions of much better things in the future as well. (what good is having a good memory if it can’t help you see a better future too?)

Link Like Bin 13 December 2014

Another week of cleaning up, organizing, and working out partly broken identity and still working to get that resolved. Just the second time in 14 years with a Mac that I have had something this bothersome, which is much better than the nearly monthly with prior OS and same “corporate” OS when working on client sites.

• Simplicity is Bliss “Omnifocus Perspectives Redux: Miscellaneous”
• Code of Ages
• How I Made — Instead of Spent — 26 Cents With a Mobile App - Interesting take on turning entertainment cycles into pay cycles with similar activities
• And a Child’s Robot Shall Lead Them
• Simon St. Laurent’s “Web by default”
• Joe Nocera “The New Republic’s Rebellion”
• Dana Milbank in Washington Post Opinions “The New Republic is dead, thanks to its owner, Chris Hughes”
• Andy Baio teaches his son video games historically
• Anil Dash on “How ThinkUp is doing as a business”
• Kevin Anderson “Strengthening communities and strengthening journalism”
• When A Branch Becomes The Root - This was the stand out of the week. I did light summary of it over at Personal InfoCloud “Design Fiction Futures for NYC Libraries”.
• Jessamyn West “Things That Make the Librarian Angry”

The Data Journalism Handbook is Available

The Data Journalism Handbook is finally available online and soon as the book Data Journalism Handbook - from Amazon or The Data Journalism Handbook - from O’Reilly, which is quite exciting. Why you ask?

In the October of 2010 the Guardian in the UK posted a Data Journalism How To Guide that was fantastic. This was a great resource not only for data journalists, but for anybody who has interest in finding, gathering, assessing, and doing something with the data that is shared found in the world around us. These skill are not the sort of thing that many of us grew up with nor learned in school, nor are taught in most schools today (that is another giant problem). This tutorial taught me a few things that have been of great benefit and filled in gaps I had in my tool bag that was still mostly rusty and built using the tool set I picked up in the mid-90s in grad school in public policy analysis.

In the Fall of 2011 at MozFest in London many data journalist and others of like mind got together to share their knowledge. Out of this gathering was the realization and starting point for the handbook. Journalists are not typically those who have the deep data skills, but if they can learn (not a huge mound to climb) and have it made sensible and relatively easy in bite sized chunk the journalists will be better off.

All of us can benefit from this book in our own hands. Getting to the basics of how gather and think through data and the questions around it, all the way through how to graphically display that data is incredibly beneficial. I know many people who have contributed to this Handbook and think the world of their contributions. Skimming through the version that is one the web I can quickly see this is going to be an essential reference for all, not just journalists, nor bloggers, but for everybody. This could and likely should be the book used in classes in high schools and university information essentials taught first semester first year.

Lasting Value of Techmeme?

Tristan Louis has a post looking at Is Techmeme Myopic, which is a good look at the lasting value that Techmeme surfaces. This mirrors my use of Techmeme, which is mostly to have a glance at what is being discussed each day. Techmeme has a very temporal value for me as it is a zeitgeist tool that tracks news and memes as they flow and ebb through the technology news realm of the web.

Personally, I like Techmeme as it aggregates the news and conversations, which makes it really easy to skip the bits I do not care about (this is much of what flows through it), but I can focus on the few things that do resonate with me. I can also see a view of who is providing content and I can select sources of information whose viewpoint I value over perspectives I personally place less respect.

Interview regarding Digital Identity and the Personal InfoCloud

Today I appear over on Under the Radar: That cloud kinda looks like you! in an interview by Scott Hirsch who is a partner at MIG5. The interview focusses on digital identity, which is integral to the Personal InfoCloud and interacting with other people and services in the digital world. Increasingly it seems digital identity is tethered to physical world identity for access to buildings, accessing our computers, medical services, etc. This has some problems around privacy that must be addressed and there must be trust in the services that interact with out digital identity.

Annotated New York Times

The Annotated New York Times is the best interface for blog coverage out there. Feedster and Technorati are leagues behind in their presentation compared to this. I had not been to BlogRunner in a while, but it has grow-up too. The interface, interaction, and presentation are dead-on for an intuitive tool. Bravo.

I do wish it were easier to find book review annotations more easily, such as by author or book title.

HST Gone

Hunter S. Thompson is dead. The man was truly not like any other and he caused many people to consider thoughts beyond the norm. He was like Zorba the Greek, but with an insanely hard edge as he lived for the moment, but in his own way.

The Future of Newspapers

A state of the newspaper industry article in today's Washington Post tries to define what people want from newspapers and what people are doing to get information.

Me? I find that newspapers provide decent to great content. Newspapers are losing readers of their print versions, but most people I know are new reading more than one paper, but online. The solutions I see from my vantage are as follows.

Ads

The articles rarely have ads that relate to the stories, foolishly missing ad revenues. The ads that are available are distracting and make for an extremely poor experience for the reader. News sites should ban the improperly targeted inducements that rely on distracting from reading the article, which is the reason the person is on that web page. The person has an interest in the topic. There are monetary opportunities to be had if the news outlets were smart and advertisers were smart.

How? If I am reading an article on the San Francisco Giants I would follow and may pay a little something for an ad targeted to this interest of mine. I like to buying Giants tickets, paraphernalia, a downloadable video of the week's highlights, etc. If I am reading about an airline strike a link to train tickets would be a smart option. A news article about problems in the Middle East could have links to books by the journalist on the subject, other background books or papers, links to charitable organizations that provide support in the region. The reader has shown an interest, why not offer something that will also be of interest?

We know that advertisers want placement in what they consider prime territory, the highly trafficked areas of the site. Often this is when the non-targeted ads appear. This is an opportunity to have non-targeted ads pay a premium, say five to 20 times that of targeted ads. The non-targeted ads have to follow the same non-disruptive guidelines that targeted ads follow. This is about keeping the readers around, without readers selling ads does not make any sense.

Archives

One area the news site are driving me crazy is access to the archives. The news sites that require payment to view articles in the archives are shooting themselves in the foot with this payment method and amount required to cough up to see an article that may or may not be what the person interested is seeking. The archives have the same opportunity to sell related ads, which in my non-professional view, would seem like they would have more value as the person consuming the information has even more of an interest as they are more than a casual reader. Any payment by the person consuming the information should never be more than the price for the whole print version. The articles cost next to nothing to store and the lower the price the more people will be coming across the associated advertising.

Blogging and personal sites often point to news articles. Many of us choose whom we are going to point to based on our reader's access to that information at any point in the future. We may choose a less well written article, but knowing it will be around with out having to pay extortionist rates to see it is what many of us choose. Yes, we are that smart and we are not as dumb as your advertisers are telling you. We, the personal site writers are driving potential ad revenues to you for free, if you open your articles for consumption.

Loyalty

Loyalty to one paper is dead, particularly when there are many options to choose to get our news from. We can choose any news source anywhere in the world. Why would we choose yours? Easy access, good writing, point of view, segment coverage (special interests - local, niche industries, etc), etc. are what drive our decisions.

I often choose to make my news selections to include sources from outside my region and even outside my country. Why? I like the educated writing style that British sources offer. I like other viewpoints that are not too close to the source to be tainted. I like well researched articles. I like non-pandering viewpoints. This is why I shell out the bucks for the Economist, as it is far better writing than any other news weekly in the U.S. and it pays attention to what is happening around the world, which eventually will have an impact to me personally at some point in the future. I don't have patience for mediocrity in journalism and the standards for many news sources have really slipped over the past few years.

News sources should offer diversity of writing style and opinion of one source will attract attention. The dumbing down of writing in the news has actually driven away many of those that are willing to pay to read the print versions. Under educated readers are not going to pay to read, even if it is dumbed down. Yes, the USA Today succeeded in that, but did you really want those readers at the loss of your loyal revenue streams?

Loyalty also requires making the content available easily across devices. Time and information consumption has changed. We may start reading an article in the print edition (even over somebody's shoulder and want to follow-up with it. We should be able to easily find that article online at our desk or from our mobile device. Integration of access across devices is a need not a nicety and it is not that difficult to provide, if some preparation is done with the systems. Many of us will pull RSS feeds from our favorite news sources and flag things for later consumption, but the news sites have not caught on how to best enable that. We may pull feeds at one location, but may have the time and focus to read them at another location, but we may not have the feeds there. Help those of us that are loyal consume your information in a pan-medium and pan-device world that we live in.

A Blimp a Day...

Driving to work this morning (I normally do not drive) I saw a blimp floating over the Mall near the Capitol building. I thought it was an odd place for a blimp. I also realized their is not a sporting event that would cause the blimp to be in town today (a city being awarded a baseball team is not a blimp event). I tried to figure out whose blimp it was, but it was all gray.

My next thought was somebody stole a blimp and is going to fly it into the Capitol. Very quickly that was ruled out as a rational option. I switch my radio from satellite to AM to the news station, which is chatting on about the baseball team and the weather. Nothing about a rogue blimp.

A co-worker at mid-day brings up the odd blimp story in the Washington Post. Yes, the U.S. Army is leasing a blimp to protect the Nation's Capitol. Have we spent so much money on Iraq that all we can afford is a blimp?

Breaking News Alert?

I subscribe to the CNN e-mail breaking news alert, mostly because of the times we are in and where I live. Every few days (it can go a week or two) I will get an alert about a disaster, a death of an important figure, violent weather, natural disasters, etc. I have these go directly to my mobile device as it is always with me. Today's breaking news did not need to be that important in the scope of everything going on. Martha choses to go to jail is not worthy of breaking new alert.

This was the third or fourth Martha disaster alert in the past six to nine months. Get over it, she is not worthy of the breaking news alert. Neither is Kobe Bryant showing up in court, nor what ever is going on with Michael Jackson. News that the U.S. funds for reconstructing Iraq are being diverted for security is much larger news. There have been many more life changing stories that have deeper and broader impact.

Is there a former editor of Vanity Fair choosing the breaking news alerts at CNN?

NY Times everlink

For those about to blog the NY Times use NY Times ever link. [hat tip Dori

Express news for hair trigger attention spans

In this past month the Washington Post has started giving away the Express, which is something like a selection of RSS feeds on newsprint or USA Today for those with short attention spans. I have no idea if these are handed out free anywhere other than Metro station entrances. I see a handful of folks reading these infant-sized newslings then leaving them on the trains. I have picked up a couple, but fond not much that I missed in a half hour read over coffee and nosh at the computer.

Blackout for posterity

From Thursday and Friday's Blackout, John Wehr's photos, Jeffrey's tales (and request for prayers), Capn Design's photos, Paul Ford's "As Brooklyn Slowly Drunkened", David Werthheimer posting via dial-up and laptop, Cam's photos stories and links, Moblog photos, and Damien's 5 hour trek.

Dad mags

Just in time, Dad mags. Anybody know of U.S. versions (I only look in the tech, design, and cooking mag sections in the stores).